VIRTUAL SHOE FITTING by GÖRTZ

We developed an Augmented Reality Shoe Store for Goertz, allowing you to browse through brands, flip through colours, choose your size and virtually try on your pick, share it with your friends on social media and then buy it via dynamic QR code.

To do so, we connected three Mircosoft Kinects with a Ströer Media screen at Hamburg's main station, so people could buy their favourite sneakers without even going to the store.

Client
Ludwig Görtz GmbH

Agency
kempertrautmann Hamburg

Team
Gordian Frank — Creative Director
Sebastian Chill— Creative Director
Julian Knappe — Junior Art Director
Samir Belhsen — Creative Concept

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